Turn AI answers into sales.

CRSTBL helps brands use AI to market their products so more shoppers show up at the stores that carry them and ask for your brand by name.

Make your products visible in AI answers

AI assistants now sit between your brand and the shelf. Customers ask what to buy, which flavors to try, and where to find them nearby. CRSTA AIDX makes sure those answers include the right details about your products.

Publish a clear source of truth
You bring your catalog, claims, formats, pack sizes, and usage guidance. CRSTBL structures that information so AI systems and brand agents can read it and repeat it accurately.
Keep answers current
When SKUs change, lines expand, or packaging shifts, your updates flow through CRSTBL instead of getting scattered across third party listings. AI answers stay in sync with what is actually in market.
Connect “what” to “where”
Product data is tied to real locations, not just a national listing. When someone asks for a product in your category or mentions your brand by name, AI can point them to nearby stores that carry you.

Turn AI visibility into retail &
distributor demand

Once people can find your brand in AI answers, the next question is where that demand lands. The CRSTBL Retail Registry gives you a live view of where products sit today and where they should go next.

See Your Full Retail Footprint

You get one verified list of every location that carries your products, including independents and smaller chains that usually disappear into spreadsheets. This becomes the base for sales, trade, and supply planning.

Spot Gaps and Next Opportunities

You can compare where AI is sending shoppers with where you actually have coverage. That makes it easier to see which banners, regions, or channels should be next in line for new placements or deeper support.

Give Partners a Clear Story

Retailers and distributors see how demand from AI and in store movement line up. Instead of pushing for space on gut feel, you bring them a concrete view of what is working and where an expanded role makes sense.

Activate local campaigns

Awareness at the brand level is only half the story. Local campaigns move cases and help your retailers feel the impact of AI driven discovery. CRSTBL helps you run programs that both AI and shoppers can talk about.

Use CRSTBL Affiliates to reach real shoppers
You can activate trained store staff and local creators who record short videos and content about your products. Those assets feed CRSTBL and support AI conversations with real examples from real locations.

Make specials and launches searchable
Limited time offers, new flavors, and bundles are tied to specific stores and time frames. So when someone asks about deals or recommendations in a given area, your campaigns have a clear route into that answer.

Run a simple three step playbook

Set up your brand profile and Retail Registry.
Choose focus markets and partner stores.
Launch campaigns with CRSTBL Affiliates and track traffic and sales by location.

As you see what works, you expand to more markets with a proven pattern. Your AI visibility turns into visits for your retailers, better results for distributors, and stronger sell through for your line.